Why

Product Analytics Practitioner?

Building successful digital products is not easy.

In a product team, the key to success is making quick and informed decisions. Decisions based on real and precise data, not just intuition.

Product Analytics helps collect and analyze data that TRULY impacts the success of your product.

By utilizing workshop and analytical tools, you can establish a data utilization strategy within your team that reinforces the product culture.

These workshops are perfect for:

Product team leaders and members

developing new and existing digital products or services.

Designers

seeking to adopt a product-oriented approach to crafting valuable products and services.

Startupers and innovators

striving to keep their company consistently competitive in the market.

These workshops are perfect for:

Product team leaders and members

eveloping new and existing digital products or services.

Designers

seeking to adopt a product-oriented approach to crafting valuable products and services.

Startupers and innovators

striving to keep their company consistently competitive in the market.

Why

should you participate?

We will introduce you to the world of product analytics and its strategic utilization, so it becomes an unfair advantage for your team in building and developing winning products.

We share knowledge in a highly practical manner. During the workshops, we emphasize various workshop exercises, discussions, and reference real case studies.
We impart knowledge and teach processes, methods, techniques, and tools that we ourselves use in our daily work.
The knowledge gained during the training is highly adaptable – you can use it the next day – whether you work in agile software development methodologies (scrum, kanban) or in a project team, are a consultant, or responsible for product growth/marketing.

What do you gain

by participating in TOP Product Analytics workshops?

Understand the analytics strategy.

Learn our way of working with analytical data using effective and popular frameworks and the Amplitude tool.

Create your plan.

Learn how to properly define and design analytics for your product, selecting key metrics, planning their measurement, and analyzing the results.

Learn workshops methods.

Learn proven workshop and research methods that help you understand what problem you want to solve and for whom before you start thinking about the solution itself.

Learn through Case Studies.

We will provide you with inspiring and practical knowledge based on interesting case studies and various research and validation techniques.

Receive practical tools for work.

We will provide you with practical tools, canvases, and inspire you with best practices that will help you at every stage of Product Discovery.

Zobacz, co o nas mówią

Ponad 1000 zadowolonych absolwentów

Udział w warsztatach to jedno z najlepszych doświadczeń edukacyjnych, w jakich brałam kiedykolwiek udział. Ogrom wiedzy, nacisk na praktykę i wymianę doświadczeń ze specjalistami z różnych branż i na różnym etapie kariery.

Ania Kaliska

Junior UX Researcher | Allegro

Warsztaty Product Discovery Pro to idealna opcja, żeby poznać tajniki procesu odkrywania. 2 dni mocno praktycznej wiedzy, wachlarz metod discovery i ogromna dawka motywacji do działania!

Marta Konieczna

Product Designerka | Tonik

Warsztaty - petarda! Panowie przygotowali pigułkę doskonale usystematyzowanej wiedzy, popartej historiami własnych doświadczeń. Całość podana przystępnie, z dbałością o konkrety i narzędzia, które pozwalają zdobytą wiedzę błyskawicznie przenieść na grunt praktyczny.

Justyna Izydorczyk

Strateg | Imagine

Facilitators

Sharing Their Expertise

Michał Reda

Experienced Product and Growth Manager. Trainer and advocate in the realm of Product Discovery in Poland. Boasts a portfolio of several launched products. Past roles include Head of R&D, Head of Growth, and Director of Marketing and Product Development in diverse organizations.

Michał Reda

Doświadczony Product and Growth Manager. Trener i ewangelizator obszaru Product Discovery w Polsce. Ma na koncie kilkanaście wypuszczonych produktów. W przeszłości pełnił takie role jak Head of R&D, Head of Growth czy Dyrektora marketingu i rozwoju produktów w różnorodnych organizacjach.

Agenda

What's Our Itinerary?

Discover the superpowers of product analytics

How not to fall into the declaration trap? How data saved us from failure – our case study
When qualitative data meets behavioral data – effectively developing products?
Definitions and key elements of product analytics
Overview of tools for collecting and analyzing user behavior
Overview of team models for working on product analytics – who, what, and why?

The role of analytics in product strategy

Value Exchange Canvas
Why do we need product analytics? Overview of benefits and stakeholder letters

Working with product analytics in practice

Good metrics... which ones?
Overview of popular metrics used in product analytics
How the type of product and product development stage influence working with metrics?
Strategy and analytics – why is cohort analysis your must-have?
Training in creating your own user behavior analysis metrics

Strategy and analytics - two sides of the same coin

Defining and measuring the Aha! moment
How to properly define "engaged/active users"?
North Star Framework in practice
AAARRR Framework in practice

Product development using data (data-driven product development)

Can you measure Product Market Fit?
Daily work – how to formulate analytical questions – practical framework.
Daily work – how to formulate analytical hypotheses for new features?
Designing and interpreting A/B test results
Several analytical exercises we will conduct on the Amplitude platform using specially prepared training data.

Additionally,

What Extra Benefits You Gain

You will receive a workshop completion certificate confirming your skills in Product Analytics.

You will gain access to communication channels where you can consult your work on Analytics with us.

You will receive a compilation of practical books, guides, and workshop materials to aid the implementation of Product Analytics in your organization. This includes the complete Miro workshop board at your disposal.

You will receive a workshop completion certificate confirming your skills in Product Analytics.

We're Waiting for You!

Reserve your spot below.
If reserving more than 1 spot, please contact us – we'll prepare a special offer for you!

Single ticket for a 3-day Open Workshop
Sessions held daily from 9:00 AM to 2:00 PM

2400 PLN net

2952 zł gross

Access to the 3-day online workshop
Participation certificate in English
Dedicated 1-hour consultation with trainers

Access to the closed community on Circle
All workshop materials including the Miro workshop board

KIEDY

FORMUŁA:

DOŁĄCZ:

2023-12-18

2023-12-20

Online

Zarezerwuj miejsce

2024-01-22

2024-01-24

Online

Zarezerwuj miejsce

2024-03-04

2024-03-06

Online

Zarezerwuj miejsce

If you require a proforma invoice, please fill out the form.
If you're interested in a discount for multiple participants, reach out to us at contact@productpro.pl.

Product

Analytics Practitioner

Why

These workshops are perfect for:

Product team leaders and members

Designers

Startupers and innovators

These workshops are perfect for:

Product team leaders and members

Designers

Startupers and innovators

Why

What do you gain

Zobacz, co o nas mówią

Facilitators

Michał Reda

Michał Reda

Agenda

Discover the superpowers of product analytics

The role of analytics in product strategy

Working with product analytics in practice

Strategy and analytics - two sides of the same coin

Product development using data (data-driven product development)

Additionally,

We work with the best:

We're Waiting for You!

2400 PLN net

Product Pro sp. z o.o.